⬤ Staging

Proof that stayswith the piece.

A tag set inside the piece, or a signed card that travels with it. One tap proves it is genuine and shows every owner it has had.

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CERTIFICATE OF AUTHENTICITYThe Meridian AutomaticMaison LagosREFERENCEX7F3C9ORIGINLagos Atelier, 2024ISSUED12 February 2024OWNERSHIPMaison LagosBrand originAdaeze OkonkwoFirst ownerChidinma EzeCurrent ownerTVerified authenticConfirmed by tap. The tag signed a challenge no copy can answer.
CERTIFICATE OF AUTHENTICITYThe MeridianAutomaticMaison Lagos · X7F3C9TChidinma EzeCurrent owner, third in the recordVerified authenticConfirmed by tap, moments ago

How a piece gets its identity.

Four steps, and then it runs on its own for the life of the object. Click through them.

A luxury timepiece carrying a Tagit tag

What actually goes into the piece.

Set inside the piece, at the workshop.

A passive NFC inlay a few millimetres across, closed into the case back, the lining or the setting before the piece ever leaves you. No battery, nothing to charge, and no way to lift it onto a counterfeit without destroying it.

Fitted
Case back, lining or setting
Power
None. It draws from the phone
Life
As long as the piece

Both hold a private key set once at manufacture. A scan asks it to sign a challenge; a copy has no key to sign with, so it fails.

Three things every piece carries.

One tag or card, doing three jobs at once, for as long as the object exists.

Ownership history

Maison Lagos

Brand origin, 12 Feb 2024

Adaeze Okonkwo

First owner, 05 Mar 2024

Chidinma Eze

Transfer accepted, 18 Nov 2024

Identity

A tag embedded in the piece, or a signed card that travels with it. Either way, it cannot be copied and it outlasts the sale.

  • Every piece carries a mark only you can create
  • Fakes are caught the moment they are scanned
  • Tag or card, chosen per piece, per customer
  • Built to last the lifetime of the piece

Ownership

A living record of every owner and every transfer. Both sides confirm the handover, so both sides are protected.

  • Brand and buyer both confirm first ownership
  • Secure, confirmed transfers between owners
  • A history that cannot be altered or deleted
  • Permanent proof of origin at resale

Intelligence

For the first time, you can see where your work travels, who holds it, and what it is worth in the world.

  • See where your pieces travel globally
  • Track what your work is worth over time
  • Know when someone tries to fake your pieces
  • Your own market data, finally yours

The things people never throw away.

A watch, a bag, a ring. The pieces your customers keep for thirty years deserve a record that lasts at least as long.

Timepieces

Timepieces

Swiss and independent horology

Leather goods

Leather goods

Bags, wallets and small goods

Jewellery

Jewellery

Fine and haute joaillerie

Ready to wear

Ready to wear

Couture and limited editions

After the sale, the trail goes cold.

Four problems every luxury brand lives with, and has quietly accepted as the cost of doing business.

You cannot prove what is yours.

The moment a piece leaves your atelier, proving it is genuine becomes your customer's problem, and they have no reliable way to do it. A good counterfeit becomes indistinguishable from your work.

You see nothing after the sale.

Where your products travel, who owns them, what they trade for. You have no visibility into any of it. The relationship ends the moment money changes hands.

Resale wealth flows past you.

Your work appreciates. Collectors trade your pieces for multiples of retail. None of that value returns to the brand that made them.

Regulation is coming either way.

The EU Digital Product Passport will require verifiable identity for products sold in Europe between 2026 and 2030. Brands without the infrastructure lose access to the market.

The market moved. The proof never followed.

$0T

Counterfeit goods traded every year

Luxury accounts for roughly 60% of it

$0B

Luxury resale market by 2030

Almost none of it traceable today

0%

Of resale value reaches the brand

On pieces they made themselves

2030

EU Digital Product Passport deadline

Verifiable identity required to sell

Sources: Statista, Bain & Company and the European Commission, 2024.

The rules are about to change. This is built for what comes after.

Between 2026 and 2030 the European Union will require every luxury product sold in its market to carry a verifiable digital identity. Brands without that infrastructure lose access to the largest luxury market in the world.

2026

Pilot begins with textiles and fashion

2028

Extended to electronics and batteries

2030

Full mandate across applicable categories

A still life in oil, the kind of work that now travels with a verifiable identity

Where Tagit runs today.

Fashion

Luxury garments, accessories and leather goods

Arts

Original works, limited editions and sculpture

Collectibles

Watches, sneakers, memorabilia and jewellery

Restaurants and hotels are next as the network grows.

Pricing that follows your catalogue.

There are no fixed tiers and no per-seat fees. You pay for the tags you activate, so the cost tracks the size of your catalogue and nothing else.

Everything is included

  • Tags and cards, programmed and ready to use
  • Every piece registered with its full story
  • Authenticity confirmed on every scan, anywhere
  • Complete ownership history for each piece
  • Your own branded experience when customers scan
  • Your brand's voice, heard on every scan
  • Insight into where your work travels
  • EU compliance built in from day one

Built around
your brand.

Tell us your catalogue size and how many pieces you make in a year, and we will put a structure together with you.

Talk to us about pricing

Or email business@tagitlux.com

Be one of the firstbrands on the network.

We are working with a small group of founding brands right now. Apply for access, or book a walkthrough and we will reply within two working days.

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