The Market
Sources: Statista, Bain & Company, EU Commission — 2024
Annual counterfeit trade globally
Luxury sector accounts for 60%
Luxury resale market by 2030
Currently untraceable
Revenue brands earn on resale
Of items they created
EU Digital Product Passport
Full mandate by this year
The Problem Nobody Is Solving
Your craft dies at point of sale.
You cannot prove what is yours.
The moment a piece leaves your atelier, the burden of proving authenticity falls to your customer — and they have no real way to do it. Counterfeits become indistinguishable from your work.
You see nothing after the sale.
Where your products go, who owns them, what they're worth on the secondary market — you have zero visibility. The relationship ends the moment money changes hands.
Resale wealth flows past you.
Your craftsmanship appreciates over time. Collectors trade your pieces for multiples of retail. None of that value returns to the brand that created it.
Regulation is coming, ready or not.
The EU Digital Product Passport will mandate verifiable product identity for everything sold in Europe between 2026 and 2030. Brands without infrastructure will lose access to entire markets.
How It Works
From atelier to archive.
A piece embedded with Tagit becomes part of a verifiable record that lasts longer than the piece itself.
You apply, we verify
Tagit doesn't onboard everyone. Every brand passes verification before accessing the platform.
Tags arrive ready
We program, package, and ship pre-paired chips. Your team simply embeds them at the point of manufacture.
You fill in the story
Through your branded dashboard, attach photography, origin, materials, and the maker's voice to every piece.
Customers connect, forever
A single tap reveals authenticity, ownership history, and a personalised AI persona that speaks for your brand.
TAG · X7F3C9
Built For
Industries where origin is everything.
Three categories live today. Two more arriving as the network grows.
Why This Matters Now
The industry is changing. Quietly, then all at once.
Between 2026 and 2030, the European Union will require every luxury product sold in its market to carry a verifiable digital identity. Brands without this infrastructure will lose access to the world's largest luxury market. Tagit is built to be that infrastructure — and to give you everything else that comes with it.
Pricing
Priced for your catalogue.
Every brand is different. Pricing is based on catalogue size and tag volume. Talk to us and we'll build the right structure together.